Modernizing the Enterprise Website for Speed, Scale, and AI.
Turn your website into a growth engine.
About the webinar.
Marketing teams are under pressure to move faster—but for many, their website has become a growth bottleneck instead of a competitive advantage.
In this on-demand conversation, Korn Ferry shares how they rethought digital agility to give marketers more speed, autonomy, and flexibility without sacrificing brand or governance. You’ll hear why they realized their website was holding back growth, how they de-risked a large-scale CMS migration, and how they’re preparing for an AI-driven future with a more discoverable, conversion-ready, and experimentation-friendly digital foundation.
Speakers.
Joe Gelman
Manager, Product Marketing, Webflow
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Stuart Robb
Senior Director, Web & Digital Strategy, Korn Ferry
Uzair Dada
Founder & CEO, Iron Horse
Key takeaways.
- Legacy CMS platforms create hidden bottlenecks. Dev queues, tech debt, and complex systems slow marketers and limit experimentation.
- Fast wins make large migrations feel manageable. Early progress and visible speed reduce risk and build confidence.
- Migration is a chance to simplify, not just transfer. Korn Ferry used the shift to clean up content and reduce complexity.
- Modern CMS platforms enable AI-ready marketing. Built-in testing, optimization, and AI tools shift focus to performance and better conversion.
Best moments.
Why frustration with a legacy CMS pushed Korn Ferry to finally make a change
The CMO conversation that reframed the migration around agility—not cost
How early speed and visible progress de-risked a massive global migration
Why AI-powered testing and experimentation are game-changers for marketers
Frequently asked questions.
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Related resources.
B2B website personalization playbook.
Download this playbook to get proven website personalization recipes to solve specific marketing challenges.
